ABOUT SIVO

Consumer Insights

Where Human Truth Meets Modern Decision-Making

At SIVO Insights, we provide human understanding to enable impactful business decisions. ​

"You can't control the wind, but you can adjust the sails."

– cited by many

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This has long been a favorite quote of our founder, Marilyn Weiss, and has become part of who we are at SIVO as it speaks to our role as a navigator of human understanding, especially during periods of change.
Marilyn Weiss
Co-founder, President

"SIVO" is Croatian for "gray"

Humans don’t operate in a black and white world.

Neither do businesses.

A world of gray areas

We are all making decisions in an ever-changing world, a world filled with gray areas. It is hard.

Markets are evolving at speeds that are difficult to wrap your mind around and maintain pace with. Consumers and employees are under pressure but doing their best to adapt.

Clarity in complexity

SIVO helps you understand the shades of gray that exist in the real world and provides definition to the white and black boundaries, at the speed and agility you need to operate. With deep consumer understanding accelerated by modern technology and insights tools, you have the clarity to make faster, smarter and more impactful decisions.

We've built our team around five core values

Discover

Get Closer to Customers

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Better Together

Progressive Solutions

Masters of Our Craft

Can-Do Attitude

Do What You Love, With People You Love

Meet SIVO Insights Leadership Team

Marilyn Weiss

Co-founder, President

Leslie Turner

VP, On Demand Talent

Natasha Weith

VP, Research

Anna Stoesz

VP, Marketing & Innovation

Kelli Schneider

Chief Operations Officer

Julie Rose

Strategic Advisor

Jo Ann Buckholz

Chief Financial Officer

Have a Decision Worth Getting Right?

SIVO Insights  brings together research, talent, and intelligent technology to help organizations navigate complexity with confidence. Have a business challenge? Let's talk!